Journalism & Mass Communication

chef working in a kitchen

Dubuque - A Day in Photos

Published
Thursday, January 18, 2024
Academic year
2023-2024
Partner

Students in a capstone photojournalism class spent three days in Dubuque capturing businesses, homes, and activities related to sustainability and everyday people's efforts to reduce emissions. Their photographs are essential components to the Strategics Communications social media assets, and the Telegraph Herald newspaper insert.  

close up of a stack of newspapers

Dubuque - Residents Guide to Sustainability

Published
Thursday, January 18, 2024
Academic year
2023-2024
Partner

Students in a class in Journalism and Mass Communications will develop a newspaper insert that serves as a guide for Dubuque citizens to better understand their city's services and opportunities related to sustainability. 

logo for a sustainability campaign

Dubuque - Climate Action Strategic Communications Plans

Published
Thursday, January 18, 2024
Academic year
2023-2024
Partner

Students in a strategic communications capstone class in the School of Journalism and Mass Communication created plans to help Dubuque meet its "50% by 2030" carbon footprint goal. To accomplish this, Sustainable Dubuque needs to expand public knowledge of the plan, increase awareness of tools and methods for lowering carbon use, and boost participation by various community sectors.

Students worked in four teams to create strategic communications plans for the following sectors:

  • Adults 24+

MRWMA Logo

MRWMA Website Development Recommendations

Published
Friday, January 7, 2022
Academic year
2021-2022

Students in the School of Journalism and Mass Communication will provide the Maquoketa River Watershed Management Authority (MRWMA) with recommendations for website design, layout, and content to achieve MRWMA's short-term and long-term goals. 

 

img_7226_1.jpg

Manning- Strategic Communication for Targeting Prospective Residents

Published
Saturday, February 8, 2020
Academic year
2018-2019
Partner

Students from the School of Journalism & Mass Communication created strategic communications plan for community leaders in Manning with the goal of attracting new residents to the area. 

Columbus Junction

Columbus Junction Sesquicentennial: Strategic Communication Plan

Published
Friday, February 7, 2020
Academic year
2018-2019

Students in the Course Advanced Strategic Communications developed communication strategies and defined key goals for the celebration of Columbus Junction's sesquicentennial.

In 2024, Columbus Junction will commemorate 150 years as a community.  By getting an early start on planning with the students at the University of Iowa, Mallory Smith, Columbus Junction Community Development Director, is hoping to use the sesquicentennial event as an opportunity to celebrate the ever-changing Columbus Junction community and promote city improvement projects.

Hoerner YMCA

Engage and Promote Keokuk

Published
Friday, December 27, 2019
Academic year
2019-2020
Partner

Students from the School of Journalism & Mass Communication created a strategic communication plan for increasing community pride and volunteerism in Keokuk.

Main Street Mason City project team

Main Street Mason City Strategic Communications Campaign

Published
Thursday, January 11, 2018
Academic year
2017-2018
Partner

Journalism & Mass Communication students developed a strategic communications campaign for Main Street Mason City, a non-profit 501 (c) 3 organization with a mission to “enhance, promote and preserve downtown Mason City as a diverse business, cultural and residential destination, for the benefit of the entire community.”

 

Maquoketa Art Experience final presentation

Maquoketa Art Experience Marketing

Published
Monday, February 6, 2017
Academic year
2016-2017

Students from the School of Journalism & Mass Communication created a strategic marketing plan to attract artists and art enthusiasts to the Maquoketa Art Experience, a non-profit organization with a physical community space in downtown Maquoketa.

Meghann Foster Strategic Communications Class

ECIA Communications Plan

Published
Monday, February 6, 2017
Academic year
2016-2017

Students from the School of Journalism & Mass Communication created a strategic communications plan for East Central Intergovernmental Association (ECIA) that established internal standards for communicating to members and residents in their region. 

dsc00966.jpg

Mason City Public Transit Ridership Campaign

Published
Monday, February 6, 2017
Academic year
2016-2017
Partner

Students from the School of Journalism & Mass Communication developed a strategic marketing and communications campaign to attract new riders for the Mason City’s public transit system, using creative outreach materials and various communications platforms to reach target audiences.

dsc00950.jpg

Mason City Civic Engagement Campaign

Published
Monday, February 6, 2017
Academic year
2016-2017
Partner

Students from the School of Journalism & Mass Communication created a strategic marketing and communications campaign to encourage civic engagement among Mason City residents and to recruit volunteers to serve on local government boards.